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B2B

B2B websites and enquiry forms

B2B websites with services, references, capacity, terms and a clear enquiry process.

What to check on your website

  • The site does not describe the services in terms the customer can use.
  • There’s no proof of capacity or reliability.
  • References are missing or unverifiable.
  • Terms, lead times and capacity aren’t stated.
  • There is no written enquiry option or named contact.
  • The site doesn’t answer what a buyer checks before shortlisting.

Common questions

What does a B2B buyer check first?

State your capacity, relevant experience, terms and delivery process. Support claims with verifiable information.

How should contact work?

Provide a form or email address with a named contact and state the information needed for the first reply.

Are references necessary?

Use verifiable examples and explain your role, the work delivered and any documented results.

Free website check

We provide findings and recommended changes within 48 hours.