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Work

Work

Websites, systems and commercial projects.

Client engagements

Proposals and completed deliverables for clients.

Each entry identifies the type of engagement, our scope of work and its status.

FSE Supply

PROPOSAL

A manufacturer of protective films for cars, boats and buildings. We are designing B2B outreach and partner acquisition across Central and Eastern Europe — a new commercial workstream, still at the design stage.

SUNON.cz

BRAND AND UI

A brand and buying system for a fan e-shop: nineteen pages, one anchor colour with eleven shades, a separate neutral scale and documented contrast ratios. It covers the catalogue, filters and availability.

Blynkr

CLIENT ENGAGEMENT

Working together since September 2025 with a fast-scaling shared-mobility company. A redesign of core processes across IT and operations, and finding and fixing critical faults in the payment flow and in the path from first visit to order — both of which showed up in conversion and revenue. Plus cost reduction and work with management on turning strategy into daily operations.

MARQIO

BUSINESS DIAGNOSIS

Working together since August 2026. The first deliverable was a free commercial diagnosis: the limits of referral-led growth across borders and the material needed before hiring a salesperson. Nine points, four with uncertainty explicitly identified.

Contentiamo

CLIENT ENGAGEMENT

Working together since August 2026. An audit of commercial operations: a capacity model, a proposed way to run the sales team, and a scoped pilot. Five findings to decide on and nine open questions.

Fleet Solutions

CLIENT ENGAGEMENT

A last-mile delivery operation built from zero across three countries — Czechia, Slovakia and Hungary. Launching depots and routes; at peak, over forty drivers recruited and onboarded within a single month. By December 2025 the operation ran at CZK 1.70m in route revenue, 35 active drivers and seven operating streams. Partnerships with PPL, Packeta, GLS, GO! Express and DPD on projects worth over four million crowns. It was more than dispatch: recruitment, attendance and driver logbooks, invoicing by depot, route-level unit economics and controlling all ran in one system we built ourselves. Scope: operations and sales.

bankability s.r.o.

CLIENT ENGAGEMENT

Seven months on marketing and sales. Two strategic partnerships closed in the first week, and projects worth over a million crowns out of them. Client acquisition from first approach to signature, market positioning, and the quality of incoming enquiries. Scope: commercial processes and negotiation.

123 Slovakia

CLIENT ENGAGEMENT

An operational review and process improvement proposal for the Slovak side of the shared-mobility business. It included an analysis of the B2B account book: 49 accounts and EUR 92.8k in cumulative transactions. A separate engagement for the Slovak company; Martin’s employment at the Czech company is listed separately.

Industry experience and our own projects

Operations and sales roles inside companies, and our own projects.

123 Shared Mobility Czechia

INDUSTRY EXPERIENCE

Employment, not an engagement — August 2024 to February 2026. Managing a Czech B2B account book representing roughly CZK 14.8m in cumulative transactions: partner meetings, commercial follow-up and business development. Mapped 230 competitors and 38 key partners to support expansion; negotiated with 16 outdoor-media providers covering 259 billboard locations.

KSB — Pumpy + armatury

INDUSTRY EXPERIENCE

Finance and operations alongside the CFO: international invoicing, INTRASTAT reporting, SAP Business One, and automation of part of the workload including company fleet management. The company was also the subject of the bachelor thesis.

Hra s RS

OWN STRJ PROJECT

A live site for Václav Džudža’s book — the autobiography of a croupier diagnosed with multiple sclerosis. We built it ourselves; it runs at hrasrs.korenakvet.cz.

Open the site ↗

Demand Radar

OWN STRJ PROJECT

Our own tool for watching and scoring public tenders (NEN, TED, eZAK). It runs as an internal STRJ product.

Mistro

OWN STRJ PROJECT

An interactive concept for trades dispatch: a customer describes a job and the demo shows how it could be matched with nearby tradespeople. Our own project; the demo does not contact tradespeople.

VLNA

OWN STRJ PROJECT

Our venture project covering seven fields, from SaaS and AI to automation and solar. The model combines building, operating and advising businesses. Founded in Prague in 2026.

Rozběh

OWN STRJ PROJECT

Mentoring for students before university and their first job: choosing a field and school, planning admissions and developing their profile. Prague and online.

Analytical and consulting work

Projects from studies at VŠE and CEMS, one analysis for a selection process, and university theses. These were not paid STRJ engagements. Each entry identifies the type of work.

MOL Group

CONSULTING PROJECT AT UNIVERSITY

CEMS Business Project, 15 ECTS, graded A. A consulting project within the programme, not an order from the company.

Asahi

CONSULTING PROJECT AT UNIVERSITY

A project focused on the V4 markets (winter term 2025 and summer term 2026). Again within CEMS.

Cargorental Hungary

CONSULTING PROJECT AT UNIVERSITY

A CEMS internship in Budapest: process mapping and a comparison of the Hungarian, Czech and Slovak markets.

ATRAK a.s.

CONSULTING PROJECT AT UNIVERSITY

An expansion strategy for a supplier of overflight billing systems from the CSG Aerospace group. A seven-person international team, an interview with the company’s CEO, 34 countries ruled out over sanctions, the rest compared on six measures, and an entry call for every one of them. Ninety pages.

Full case →

Westfield Chodov

OWN ANALYSIS

A structured analysis for the Unibail-Rodamco-Westfield selection process. Five connected improvement areas for the largest Czech shopping centre (100k m², 251 shops, 348k weekly visits). Built entirely on public sources — every claim states where it comes from and what would need internal validation. It is not an internal URW document.

Full case →

Digital presence of Czech trades micro-enterprises

MASTER’S THESIS · VŠE

Master’s thesis in progress, CEMS MIM at VŠE — supervisor Ing. Michal Andera, Ph.D. On a stratified random sample of 800 to 1,000 firms drawn from the Czech ARES register I measure five dimensions of publicly observable digital presence: a working website, mobile usability, a conversion element, a Google Business profile and reviews. Owner interviews cover perceived barriers. Micro-enterprises under ten people are not part of the mandatory European data collection — this thesis aims straight at that gap.

Impact of COVID-19 on employee performance (KSB)

BACHELOR’S THESIS · VŠE

Bachelor’s thesis, VŠE — Faculty of International Relations, April 2025. A case study of a German manufacturer with a Czech subsidiary: a longitudinal analysis of 2019–2023 across sales data, financial measures and engagement questionnaires. Hybrid work, digitalisation and business continuity.

Proposals sent to clients

Seven proposals submitted to companies for review. These are proposals, rather than completed paid engagements. You can view them in Samples.

To the samples →

Central European experience

Projects and operational experience across the V4: Asahi (a project on the V4 markets), MOL Group (V4), Cargorental Hungary (a Hungary / Czechia / Slovakia comparison) and Blynkr — where the footprint covers three V4 countries, Poland not yet.

Model website comparison
09

Before and after

This is the difference

An illustrative comparison of a brochure site and a site designed for enquiries. Drag the slider.

Business card
Novák Plumbing

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We have been providing quality services since 1998.

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About usWe have been in business for over 25 years and value quality.
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